Bata Pakistan was established in 1942 when Pakistan came into being, it was ready to serve the nation. It was incorporated in Pakistan as Bata Shoe Company (Pakistan) Limited in 1951 and went public to become Bata Pakistan Limited in the year 1979.
Since its inception, the company has not only maintained a reputation of manufacturing high quality footwear for all the socioeconomic segments of the society but has also been designing shoes in accordance with the changing fashions and trends.
During the last year Bata produced over 17.2 million pairs and sold 16.9 out of them with the help of their large distribution network of 400 Retail Stores and Agencies, 13 Wholesale Depots, 23 Distributors and about 400 Registered Wholesale Dealers who are selling goods as independent retailers. In 2009 the company generated turnover of Rs.6.5, billion showed an increase of 26% against previous year.
The Company has an organized Export Department which is constantly engaged in exploring new export markets in order to earn the foreign exchange for the country. During the current year i.e. 2010, it is expected to export 1 million pairs of various styles of footwear to European and African countries.
Bata is a multinational company and has played a vital roll in the economic progress of Pakistan. It has transferred sophisticated technology and business skills to the country and provides direct and indirect employment to about 10,000 people. Bata also supports a large number of local manufacturers by buying raw materials from them.
As corporate responsible citizen Bata is actively fulfilling its responsibilities since when it's started its business in the country. We are permanently patronizing many charitable organizations and helping them in the form of cash and free shoes. The renowned names on our list are S. O. S Children Village, Shoukat Khanam Cancer Hospital and Rising Sun Institute. Besides these we have also running many welfare schemes for our own employees.
Bata has always been the market leader and in order to maintain its leadership it has invested millions of rupees in updating its systems and equipment during the last few years. This will enable the company to expand, modernize and develop its operations and in the process provide additional employment opportunities.
Bata the market leader is well equipped to cater the customer's demands and to meet future challenges.